If there's one thing that can be said about Kickstarter, it's that it has become the home of various video game-related projects. One of the most recent - not to mention successful - goes by the name of Yooka-Laylee. It's easy to imagine that this has become tremendously popular, but one has to wonder if a popular name like this can benefit from greater advertising. For this reason, I think that this is a name for any social media agency to focus on.
Yooka-Laylee, for those who aren't in the know, is a future video game that has been cultivated by many former employees of Rare. It's easy to see the influence of such games as Banjo-Kazooie and Donkey Kong 64, both of which have amassed popularity during their releases as well. However, what makes Yooka-Laylee is that it has become something of a passion project for these individuals. As a result, it has been able to generate success unlike anything Kickstarter has seen beforehand.
For those who do not know, Yooka-Laylee's initial goal was 175,000, which was pretty modest to begin with. However, not only was this goal met within a half hour - not even a day had passed - but it far surpassed the expectations anyone might have had. In fact, by the time backing had ended, the funding stood at a lofty 2,090,000. What this meant was that this project became the highest-funded in Kickstarter, at least in the UK. An identity like this would be one for a social media agency to attach itself to.
I have to believe that firms the likes of fishbat can prove to be quite useful, seeing as how there are different functions they are able to serve. One of the best examples would be SEO, which is something that anyone who's familiar with Google algorithms can tell you about. Not only does this entail the creation of content, on a consistent basis, but the careful selection of keywords to boot. With the right practices, a social media agency can create strong results.
Yooka-Laylee has been able to garner attention, and it's easy to see why. This is easily one of the most popular identities on the Kickstarter gaming scene, and one can only wonder just how much success it will be able to generate in the future. Once upon a time, 3D platformers were at the top of the gaming world, and they enjoyed popularity of the highest degree. If Yooka-Laylee comes to fruition, and receives favorable reviews, who's to say that it can't spark another period of popularity for the genre?
Yooka-Laylee, for those who aren't in the know, is a future video game that has been cultivated by many former employees of Rare. It's easy to see the influence of such games as Banjo-Kazooie and Donkey Kong 64, both of which have amassed popularity during their releases as well. However, what makes Yooka-Laylee is that it has become something of a passion project for these individuals. As a result, it has been able to generate success unlike anything Kickstarter has seen beforehand.
For those who do not know, Yooka-Laylee's initial goal was 175,000, which was pretty modest to begin with. However, not only was this goal met within a half hour - not even a day had passed - but it far surpassed the expectations anyone might have had. In fact, by the time backing had ended, the funding stood at a lofty 2,090,000. What this meant was that this project became the highest-funded in Kickstarter, at least in the UK. An identity like this would be one for a social media agency to attach itself to.
I have to believe that firms the likes of fishbat can prove to be quite useful, seeing as how there are different functions they are able to serve. One of the best examples would be SEO, which is something that anyone who's familiar with Google algorithms can tell you about. Not only does this entail the creation of content, on a consistent basis, but the careful selection of keywords to boot. With the right practices, a social media agency can create strong results.
Yooka-Laylee has been able to garner attention, and it's easy to see why. This is easily one of the most popular identities on the Kickstarter gaming scene, and one can only wonder just how much success it will be able to generate in the future. Once upon a time, 3D platformers were at the top of the gaming world, and they enjoyed popularity of the highest degree. If Yooka-Laylee comes to fruition, and receives favorable reviews, who's to say that it can't spark another period of popularity for the genre?
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